Diamond Skin & Body Spa
Luxurious Skincare Treatments and Spa Bar
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THIS WEBSITE & E-COMMERCE PLATFORM PROVIDES KEY INFORMATION TO LOCAL CLIENTS ABOUT THE MANY BENEFITS, PRODUCTS, AND SERVICES OF SKINCARE TREATMENTS. IT CATERS TO A MULTI-LINGUAL CLIENT THAT APPRECIATES PERSONALIZED AND LUXURIOUS CARE WITH ANY SELECTED SERVICE.
Brief
When we take on a website development project, we always want to reflect the inner story and personality of the client. In the case of Diamond Skin & Body Spa, this was much easier than others. The online presence of the client is well established through various social media and third-party services outlining what they offer, the brand they’ve developed, and the clientele they serve.
The trick to creating a highly immersive, easy-to-navigate website for Diamond Skin & Body Spa was collating all information into a rewarding user experience. Not only did we need to provide service descriptions and benefits of using their premium spa facilities, but also integrate the e-commerce features for selling products and on-demand spa bar services.
Process
We spent a good portion of our time splitting our team into three categories. One focused on a clean and immersive UI/UX that uses modern e-commerce payment processing, product listings, and backend CMS. Another focused on crafting content that combined all the various online presence touchpoints into simplified language for the website. The final team focused on local SEO and geolocation integration with a multi-lingual client base, so the spa has the potential to quickly increase SERPs and other directories to garner more bookings and sales.
Results
The launch of Diamond Skin & Body Spa’s website is a resounding success. Our client has already reported a spike in new bookings and enhanced user engagement that is much easier to manage from a single touchpoint instead of the multiple resources used in the past. The client was extremely happy with the e-commerce cart experience that emphasized feature spa products and gift vouchers. This is helping them exponentially grow with a more predictable revenue stream.
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