Revere Boxing Outreach
Community Outreach Through Boxing Instruction
THIS WEBSITE DEVELOPMENT PROJECT PROVIDES CRUCIAL INFORMATION ABOUT YOUTH OUTREACH AND AFTER-SCHOOL PROGRAMMING TO THE SURROUNDING LOCAL AREA WHILE ALSO BOOSTING ENGAGEMENT IN GYM AND INSTRUCTIONAL SERVICES.
Brief
While creating a solid front and back-end website is always challenging, integrating two primary objectives into a singular online presence is even more complex. Revere Boxing Outreach is more than a gym and boxing club. This nonprofit youth outreach program must fulfill specific information requirements while offering an attractive and engaging website for potential clients.
We needed to embody the spirit and mission of the organization so that every piece of content or media reflects the goal of empowering youth through boxing. That means the final website needed to be informative and motivational, allowing visitors to quickly access critical information about programming, potential benefits, and any community involvement – all through interactive storytelling and clear CTAs.
Process
While working through a vibrant website design with a smooth, mobile responsive layout, we also integrated all features of the website with interactive functions. This included a space for donations to a local nonprofit, an easy-to-update Google Calendar, forms for joining a class, and contact information for local schools or partner organizations to engage in resource sharing. Special attention was paid to ensuring that all local SEO and geolocation considerations were included in keyword and passive SEO tactics.
Results
The client was extremely proud of Revere Boxing Outreach website launch. This represented a solid action step forward to reaching out to local communities, schools, organizations, and potential students eager to find an alternative for after-school student engagement. They particularly loved the fun logo gif upon landing on the website and the color scheme integration that boosts their social media branding and presence.
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